Platinum blonde: is it really expensive to  maintain such a hair color?

Platinum blonde: is it really expensive to maintain such a hair color?

Posted by Karina Lavrova on

Those who have decided to become a platinum blonde are always told how difficult it will be for them to maintain the luxurious shade. Frequent touch ups, yellow shade, dead hair ends — there are a lot of problems. However, is it really that expensive to maintain platinum blonde? Let’s find everything out in today’s article!

Of course, everything depends on the way you choose to prolong the beauty of your platinum locks! With Braé, rich platinum hair color won’t fade and turn yellow over time, especially of you combine it with timely toning (once 1,5-2 months) and hair roots dyeing. Blond hair care isn’t easy but it’s not as difficult as many people say it is! 

Choose Braé Soul product line which was created especially for dyed blonde locks! These frizz free hair products will help your hair will be revived, shiny, and lively. Of course, Soul collection cares about your platinum hair color, as it prevents the appearance of yellow and brassy shades! 

For example, Braé Soul Color Booster Ampoule Conditioning Hair Treatment is a highly concentrated ampoule created specially for dyed hair. Apart from prolonging the vividness of your platinum hair color, Soul Color provides moisturizing, softening and antioxidant effects for hair color maintenance.

hair care platinum blonde soul color

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