The most popular hair color in the USA in 2020 – The official site of BRAÉ Brand

The most popular hair color in the USA in 2020

Despite the COVID - 19 pandemic, we can’t but agree that 2020 was still quite a trendy year, even if all fashion shows were transmitted online for the first time in fashion history. What was the most popular hair color in the USA in 2020? Let’s find it out!
Researches claim that American women prefer sophisticated hair dying techniques over single-colored hair dyeings. We absolutely support them, as multi-colored hair dyeings look more beautiful. Among the American hottest 2020 hair dyeing trends were balayage and ombré.
Balayage is a type of hair dyeing that received its name for the way of applying hair dye. The stylist literally sweeps with a brush along individual hair strands. Separate curls become lighter along the entire hair length, while no foil or film is used, thus, the dye works in the open air. The shade transitions are so smooth that they are almost invisible.
Ombré was super popular as well! The essence of the ombre is as follows: half of your hair from the roots will have its natural shade, and you are free to dye the other half as you like. You can choose either a similar tone or contrasting, or just bright. The main thing is that the color transition is pretty soft but visible and the color becomes more vivid on the hair ends. The combination of several colors is welcome for the most daring and bold women.

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